Certificate in Restaurant Entrepreneurship Management

Course Description

The Restaurant Entrepreneurship Management Course by Enderun Colleges
The Restaurant Entrepreneurship Management Program is meticulously crafted to equip participants with the essential tools and knowledge needed to run a successful restaurant. The course commences with business plan mentorship, guiding students on how to develop restaurant concepts, gather necessary resources, create sellable products that are grounded in market realities and in tune with investor expectations.

Program Features
Human Resource Management
This module shall aid students in gaining insights into managing the most valuable resource of a restaurant: its people. The course encompasses key elements such as hiring, training, conflict resolution, team building, and maintaining a motivated staff.

Marketing Strategies
Students are shown how to forge a solid brand, identify their target market, and shape an impactful marketing strategy that not only draws customers but also fosters loyal patronage.

Kitchen Planning and Management
This module is crafted to transform participants into masters of their kitchen operations, guiding them through aspects of food cost control, inventory management, menu creation, and efficient kitchen layout.

Bar Planning and Beverage Management
This module takes students through the nuances of managing a profitable beverage program, including choosing the right suppliers, curating a beverage menu that complements the food offerings, and keeping pace with the latest trends in the beverage industry.

Restaurant Immersion
This activity will require students to visit a restaurant or two to examine best practices, operational and logistical activities, service performance, food and beverage products among others. The aim is for the students to be immersed in real work environments where the principles of restaurant management apply. It is a guided immersion wherein the mentor sits with the students as they experience what the chosen restaurant has to offer.

Mini Business Incubation Project
This final learning assessment is an intensive, immersive learning experience spread across 10 sessions in just 4 weeks. As the final, culminating activity, participants are given the opportunity to apply all the skills and knowledge they have learned by running their own pop-up restaurant. Enderun shall provide the students with partial funding to launch their pop-up restaurant as part of their course requirements. This hands-on experience, guided by expert mentors, provides invaluable real-world insights into the operational aspects of the restaurant industry.

Other Relevant Topics

• Getting Into The Restaurant Business
• Business Planning
• Finance, Management by Numbers
• Location Planning
• Restaurant Design

Practical Workshops

• Business Plan Creation & Implementation
• Food & Beverage Costing
• Profit & Loss Analysis
• 3-year Operational Budget Setting

Course Objectives

• Extract actionable insights from interactions with successful restaurant owners.
• Expand network within the restaurant industry for collaboration and learning opportunities.
• Refine and solidify one’s restaurant concept through validation and planning.
• Investigate prevailing restaurant operations and conceptual trends utilized by thriving establishments.
• Develop a comprehensive understanding of the factors contributing to restaurant success or failure.
• Implement HR, marketing, and business development principles in establishing one’s own pop-up restaurant.